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There's a lot of talk about fat in the media today. As the U.S. government heightens its "war on obesity", fat is rapidly becoming a hot topic and more attention is being focused on the role body image plays in society.The Good NewsAmericans are becoming more aware of the role of a healthy lifestyle and making healthier choices with food. The food industry seems to be listening too!In a recent study by Mark Clements Research, Inc., 54% of consumers surveyed said they look for items that are made with 100% whole wheat or whole grains when they shop for baked goods. 50% said they look for items that are low in saturated fats. 57% said they make an effort to add more salads, vegetables and fruits to their daily meals… Continue reading